THE RURAL TOURISM SOCIETY OF INDIA
6/30 B, Agraharam, Thimmakudy Village, Baburajapuram Post,
Kumbakonam - 612 302 Tanjore District, Tamilnadu INDIA.
Tel: +91 0435 2480044 / 2480385 / 2480406
Fax: +91 0435 2481705 Mob: +91 94444 10389
RTS WAS ESTABLISHED WAY BACK IN 1990 TO INTRODUCE RURAL CENTRIC SOCIAL ENTREPRENEURSHIP SUSTAINABLE BUSINESSES IN INDIA WHICH WOULD DIRECTLY HELP IMPROVE THE PER CAPITA INCOME IN RURAL INDIA AND OFFER EQUAL SURVIVAL OPPORTUNITIES FOR THE PEOPLE.
STEVE BORGIA- CHAIRMAN
The Practice of Low Impact, Educational, Ecological and Culturally Sensitive Travel That not only Benefits Local Communities and Host Countries but also protects, conserves, preserves and propogates their nature, heritage, art, culture, belief, lifestyle and practices. ALL WITHIN THE FRAMEWORK OF
WHAT THE VILLAGES AROUND
KNOW, HAVE & DO
FOR ECONOMICAL & SOCIAL BENEFIT.
IN 1996 A PILOT PROJECT WAS ESTABLISED TO REALISE THE MISSION AND DEVELOP A PROTOTYPE.INDECO LEISURE HOTELS WAS BORN.
"MUCH MORE THAN ENVISAGED THIS HOTEL NOT ONLY INCREASED THE PERCAPITA INCOME OF THE 18 VILLAGES AROUND BUT TOPPED THE DISTRICT."
INDeco is institutionalising its mission on sustainability and is now in a position to offer short term experiential programmes to professionals,communities and international university teachers and students in select disciplines within its mission, under the mentorship of STEVE BORGIA, a passionate Indologist. (www.steveborgia.blogspot.com)
There is something about India that seems irrestible. Starting from Alexander to the French,dutch and the English….Everyone came in for some reason.Everyone came in for different reasons.What ever the reason..India never failed to enthral the visitor.And centuries later nothing hs chsnged .The rubric form of INDIA ever entrals .Inspires aswell. This ancient civilisation contains somuch and has so much to give the modern man,
There is something called DIVINE INTELLIGENCE and that is not CLASSIFIED or TERRITORIAL. It is UNIVERSAL and does not offer DEGREES. I believe this ever present ENERGY is GRACE and is available to all. YOU and ME.
Imagine an university that’s over 2000 years old.Speaks about 2000 languages.Writes in about 50.Contains cities that are older than history,15000 publishing houses publishing about 70000 new tittles every year.Where you can design your own syllabi with over a million subjects and about 2000 languages to chose from and find over 100000000 00000 ways to earn those extra credits.
HERE IS AN INVITATION
TO BE A STUDENT IN THIS UNIVERSITY
THAT STRETCHES ACROSS 10000000 SQ.KILOMETERS..
ON A PARTIAL SCHOLARSHIP.
Well that’s what INDeco has to offer.INDIA ,a magical experience where you will set your mind free and soar into heights beyond your imagination,where you will watch your soul expand as you absorb every glorious nuance of the worlds oldest,greatest,classical civilisation.YAY..What if all this comes with a holiday where you will learn to love this country as much as we do.
INDeco is INDIA ECOLOGY … not meaning just environment, but in a broader sense meaning co-existence, harmony, equal opportunities, preservation etc. Desirably, INDeco chose the business route than an NGO or a mere educational one. The tourism business seemed supportive. Most countries have realized the economic liberation that THE HOSPITALITY INDUSTRY can provide to
the economy & HOSPITALITY is most suited for Rural DEVELOPMENT & Equal
OPPORTUNITIES. Established in 1996 in southern India, the mission flourishes.
INDeco Hotels was born to support this mission. They co-exist with the neighbourhood - sell what they have and do what they know. In the process they preserve and propagate local culture, heritage and lifestyle and livelihood . And build a SOCIETY that PROTECTS, CARES, CONSERVES and APPRECIATES and lives in peace and happiness.
Today INDeco Hotels are not only India’s model for sustainable and responsible International luxury boutique hotels but also emerging as a very successful model to support rural development across the country.
WHAT DOES INDeco DO TODAY
- Creates & operates unique, luxury boutique hotels of international standards to offer authentic experience in underdeveloped rural pockets of Tamilnadu in the brand name of INDeco Leisure Hotels. (www.indecohotels.com )
-Propagates and showcases Sustainable, Responsible and Eco-centric Tourism practices to the world
-Continously alligns the business not only to meet the needs of a tourist but also to to support the villages and their communities through neighbourhood friendly initiatives
-Preserves, conserves, documents, propagate all heritage, art, culture, lifestyle practices in the region.
-Continuously identifies, acquires, curates, researches, documents, preserves and presents museum objects of the region and establishes local museums.
-Uncompromisingly strengthens and aligns the hotel operations within the framework of what the village people know, do and have so as to bring about an economic liberation through a continuously rising per capita income
-Accommodates young and desirous interns from various walks of life that aim at creating prodigies capable of manifesting desires through divine intelligence
-Propagates the concept through workshops, lectures and shows across the country to connect with the youth of the country, beneficiaries, service providers, government officials, policy makers and the stakeholders at large
-Works closely with the Government of India at the policy making and monitoring level by accepting positions in the respective ministries, boards, specialised committees etc.(PRESIDENTSHIP OF THE ECOTOURISM SOCIETY, ADVISOR – WORLD HERITAGE MATTERS, MINISTRY OF CULTURE, GOVERNMENT OF INDIA, EXECUTIVE MEMBER–INDIAN HERITAGE HOTELS ASSOCIATION)
-Publishes and Documents on subjects related to its mission statement.
WHAT HAS INDeco ACHIEVED TODAY:
• Has tripled the regional per capita income as compared to the district
• 79% of our employees are from neighbourhood villages
• 67% of our operational purchases are brought from around 10 km radius
• Our building projects spends 60% - 70% on labour
• 70% of our project purchases are from local market
• CO-EXISTENCE with the neighbourhood, flora and fauna
• Continuous growth of BUSINESS
• Enriching PER CAPITA INCOME in the region
• Growth of tourism & happiness to all who connect INDeco has established several museums -the steve borgia’s indian heritage museum is accredited by the american association of museums.
• Planted several thousands of fruit bearing trees in the neighbourhood
• Assisted building primary schools and geriatric homes in the neighbourhood
• Undertakes several temple documentation and renovation programmes
• Publishes several books on the mission.
• INDeco’s prodigy development programme has created several …nithya,sruthi
Practice, propogate and ideate low impact, educational, ecological and culturally sensitive hospitality business that benefits local communities, the traveller and host countries. Offer economical and social benefit, equal opportunities to the rural as the urban people directly or through government. Protect nature, heritage, art, culture, beliefs lifestyle and practices… all within the frame work of what the local communities know, have and do.
“While restoring heritage, INDeco transforms hospitality from mere shelter to unique experiences. INDeco’s businesses are not only creative, but also innovative and very importantly rural centric and contain the zeal to showcase authentic India. INDeco Hotels more than just accommodate. In fact they inspire. Wherever the location, INDeco hotels are unique like its mission and house a museum ‘The Steve Borgia s Indian Heritage Museum’. INDeco continues to create new concepts in tourism and successfully market them just to help the modern traveller see India with new eyes and to offer economic liberation to the local communities”. JUSTICE S.NATRAJAN, SUPREME COURT OF INDIA.
In order to benefit international communities and students who are desirous of learning/experiencing/ strengthening the rich Indian rural culture, heritage, lifestyle, etc.. or those who are sympathetic towards the concerns of rural India and its people, INDeco offers mission specific short term but extremely beneficial and focussed mentoring programmes. All these courses are aimed at changing the way of thinking rather than the knowledge itself….pedagogy being significantly experiential.These programmes aim at offering first hand field experiences that will be a silver lining to the certification of their own universities or organisations:
1.Understanding South Indian temple architecture and its social significance through temple restoration programmes: (SITA )
The TANJORE DISTRICT region, more significantly the KUMBAKONNAM TOWN boasts of thousands of significant and unique temples built in Dravidian architectural styles. The programme includes various field trips to the famous Navagraha temples dedicated to celestial bodies, the GREAT CHOLA HERITAGE, UNESCO World heritage sites and also to the lesser known architectural marvels in and around the place. This will provide the participants an opportunity to understand and document the history and significance of South Indian temple architecture. The participants will go through a one-of-a-kind, hands on experience with the restoration of select temples, under the mentorship of very passionate professionals.
2. A short term programme on MUSEOLOGY. (MUSEO)
The programme aims at introducing, inducting and developing a sense of passion to museology. Typically the programme will entail sourcing and identifying museum objects, followed by negotiation and acquisition. The participants will carry out extensive research, curation, preservation, conservation and documentation of the objects. This will involve the participants working in close ties with the local people, which will help them understand and document the history, art, behaviour, culture and lifestyle of the region. This will act as a great platform for intercultural studies and visit to a variety of museums in the region.
Steve Borgia’s Indian Heritage Museums contain wide varieties of objects and information. The museum in Swamimalai has the single largest collection of a wide variety of contemporary museum objects by any single Indian. INDeco is the 2008-2010 winners of Embassy Nominations for American Museum Partnership. The organization hosted ‘The British Left-Behind’ museum show in 2009. The show was the largest collection of the British colonial legacy.
3. Re-engineering Engineering : (REE)
This programme inducts the student into innovative engineering practices and design innovations for hospitality. It not only deals with marrying the creation with neighbourhood development but also focuses on the development of rural entrepreneurship. The programme revolves around the Manifestation and Divine intelligence theories. This involves understanding concepts like energy, grace etc.
4. Village Community Care Programmes: (VICC)
The participants of the programme will spearhead relevant social development programmes in the nearby villages. They will be responsible for facilitating health-care centres, schools, sanitation services, geriatric care and vocational services. They will also be responsible for conducting several awareness and social welfare workshops for women and the girl children.
5. Hotel Operations & Creative management programme: (HOCM)
The participants will be actively involved in the administration and management of INDeco Hotels, Swamimalai. They will participate in the day-to-day functioning of the hotel and they will be exposed to creative ideation techniques and concepts like ecologically co-existence, self-sustenance, etc…
6. Managing People and group dynamics for businesses: (MAPGD)
Businesses are people centric, especially when it concerns development or hospitality. This programme in a structured manner aims at people development through practical experience,field visits, lectures and initiations through management tools like photolanguage, etc…This will help the participants build creative insight, knowledge-sharing, effective problem solving and mutual respect & understanding.
7. Innovative writing and publishing: (IWP)
Media plays a major role in development. INDeco has authored several books and it has nurtured various young talents through stages of research, design, content, and publishing of these books. ‘The Hare & the Tortoise’ a book for young managers made its mark. It was forwarded by none less than Deepak Chopra, the International management Guru. “PIGEONS TO POST”, a COFFEE TABLE book recording the evolution of Indian Postal History won accolades across the globe. This coffee-table book was launched at INDIPEX 2011, a global meet of postal institutions in New Delhi, inaugurated by the President of India. The participants of this programme will get a practical experience of co-authoring a book under the tutelage of Indologist & author, Steve Borgia.
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